High Tech and Higher Touch: The Evolution of Leasing
Have you noticed the new branding at McDonald’s includes touch screens inside the restaurant? One may think the idea of a self-ordering system is about reducing employee costs and increasing…
Death By Template: 5 Tips To Create Custom Responses
Templates work for things like budget spreadsheets – unfortunately, they don’t work for review responses.
Infographic: Top 5 Reasons to Use a Community’s Resident Portal
Infographic-Top-5-Reasons-To-Use-A-Communitys-Resident-Portal.pdf (16 downloads)
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Infographic: Most Valued Factors When Searching For An Apartment Online
Renters-Most-Desired-Online-Infographic.pdf (28 downloads)
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Renters Don’t Trust Your Website. Here’s Why!
We all have made purchases online, perhaps even yesterday. When you are looking for a specific item, you read multiple reviews, crowdsource your family and friends and do as much research…
Social Media and Review Responses: Do you know your audience?
During your day to day tasks do you treat social media posts and responding to reviews the same? Both are equally important in a community’s marketing strategy, however, each has…
Does your prospects’ perception of the community meet reality?
It’s not surprising that 81% of renters who participated in our Online Renter Study said they researched online before reaching out to a community. With a variety of online resources available…
Webinar Series Recap: Winter is Coming – Preparing for the Slow Season
This quarter, our Onsite Insites LIVE! webinars were dedicated to helping teams prepare and survive the dreaded slow season. Focus on what matters most to renters at 3 major touchpoints…
5 Questions to Ask When Trying to Overcome a “No, I am still looking”
A few of the primary reasons as to why a future renter says, “No, I am still looking” are: They don’t understand the value. They’re too busy to think about…
Don’t suffer from “Me Syndrome” – Leasing through the Renter’s Hearts, Minds, and Emotions
Too often we are focused on ways to win a “lease” or worried about filling our personal wallets. We should be focused on creating massive joy for the renter through…
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