Copy…Paste…Repeat: 5 Cringe-Worthy Response Phrases
It’s a typical day in the office when a resident walks in, looks you straight in the eye and says, “I just wanted to say I love living here. The entire…
Social Media and Review Responses: Do you know your audience?
During your day to day tasks do you treat social media posts and responding to reviews the same? Both are equally important in a community’s marketing strategy, however, each has…
The Secret to Handling Review Responses – Don’t Take it Personally.
Reviews hold too much useful information to simply ignore. Although responding to reviews can be an uneasy experience, focusing on the 3 P’s will allow you to have confidence in…
If You’re Happy and You Know It… How to Generate Online Gratitude
Maximize the “good” that’s happening in your community every day. Drown out those negative comments by asking your satisfied residents to stand up and be heard! Here are 3 simple…
Reputation is Everything- Turning Readers Into Renters
Redefining the Leasing Process Part 1 of our Reputation webinar series started by redefining the leasing process. According to our “2017 Today’s Online Renter Study”, 81% of renters conducted online…
Brand Management – The New Must Have Amenity
The concept of “Brand Management” has always been an area of focus for Marketing Directors in this industry. How do we distinguish and position our brand, our communities apart from…