More Than a Score: 5 Tips to Protect Your Brand
Originally published on Multifamily Insiders, Jan. 18, 2019 I’m often asked for tips and tricks on how to improve a community’s online reputation. Over the last year or so these…
FTC Slams Company For Fake Reviews
This is something we keep seeing. The FTC is coming down hard on the use of influencers and review manipulation more often. At ApartmentRatings.com, we seek authentic reviews, because that helps…
How and Why You Should Respond to Negative and Positive Online Reviews
When it comes to negative reviews, teams tend to focus on damage control, leaving responses to positive reviews on the sidelines. After all, how many times has an ecstatic review…
Copy…Paste…Repeat: 5 Cringe-Worthy Response Phrases
It’s a typical day in the office when a resident walks in, looks you straight in the eye and says, “I just wanted to say I love living here. The entire…