Get the whitepaper now!
Beyond the banners, balloons, and the latest gimmick of the moment, marketing is most effective when the message is conveyed by those who use and believe in the product itself. So, who better to spread the word about a community than the residents who currently live there? Now that online reviews have overtaken word of mouth as the most trusted source when looking for a new apartment home, it is vital to a community’s (and management company’s) marketing efforts that residents are willing and excited to share their experiences. But how do you encourage your residents to feel good about recommending your community to their friends & family, both in-person and in online reviews. To find out and discover the top recommendation drivers for 2021, download the whitepaper using the form on this page!
Don’t miss out on the first 2 whitepapers in our value driver series:
- “2021 Top Drivers for Value” – Get the whitepaper!
- “2021 Top Drivers for Renewal” – Get the whitepaper!
You can also find other important educational content like our recent webinar with the FTC about “Incentivized and Deceptive Online Reviews” in our on–demand library—and don’t forget to subscribe to the newsletter to stay updated with the latest multifamily industry news and research!