How to Conquer Working From Home During COVID-19
COVID-19 has forced many renters out of the office and into a work-from-home situation and renters have had to adapt. What we’ve seen in every round of our COVID-19 National…
Five Ways to Improve Pandemic Related Communication
Even though the coronavirus is far from under control, states across the US have started to open and some residents may be feeling more encouraged while others are still on…
What Impacts The Renewal Decision?
Renewal Trends Over the past two years, we have seen a subtle shift in the intention to lease long term. According to our 2019 Online Renter Study, when residents were…
Does Your Prospects’ Perception of the Community Meet Reality?
It’s not surprising that 84.5% of renters who participated in our 2019 Online Renter Study said they researched online before reaching out to a community. With a variety of online resources…
Learn How Streamlining Your Maintenance Service Requests Leads to Resident Retention
Streamlining your maintenance requests helps create a hassle-free experience for your residents. This helps to increase renewals by increasing the perception of value of the community and staff! Here are…
The Secret to Handling Review Responses – Don’t Take It Personally
Reviews hold too much useful information to simply ignore and responding to reviews can be an uneasy experience, but focusing on the 3 p’s will allow you to have confidence…
How and Why You Should Respond to Negative and Positive Online Reviews
When it comes to negative reviews, teams tend to focus on damage control, leaving responses to positive reviews on the sidelines. After all, how many times has an ecstatic review…
High Tech and Higher Touch: The Evolution of Leasing
Have you noticed the new branding at McDonald’s includes touch screens inside the restaurant? One may think the idea of a self-ordering system is about reducing employee costs and increasing…
Renters Don’t Trust Your Website. Here’s Why!
We all have made purchases online, perhaps even yesterday. When you are looking for a specific item, you read multiple reviews, crowdsource your family and friends and do as much research…
Social Media and Review Responses: Do you know your audience?
During your day to day tasks do you treat social media posts and responding to reviews the same? Both are equally important in a community’s marketing strategy, however, each has…
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